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YouthREX: When Asset-Mapping for Communities, Focus on Opportunities…not Problems!

On October 21st, YouthREX hosted a webinar titled “Reframing Need: Asset-Driven Youth Program and Community Development”. It’s not often a webinar is jam-packed with new, practical information, but YouthREX never fails to impress me. This webinar was no different.

The webinar kicked off with a presentation by Alexander Lovell, Director of Research and Education at YouthREX. His presentation included a literature review on approaches to community development and youth engagement, starting from the 1970s until today. The main takeaway of this literature review was that youth engagement today focuses more on assets than it used to, and that the concept of “positive youth development” is quickly gaining popularity.

Alexander also highlighted six main principles to remember when asset mapping:

  • Everyone has gifts/strengths/assets
  • Relationships build community
  • People are actors
  • Leaders involve others
  • People care about their community 
  • Research matters and involves listening/asking/learning 

He also highlighted key steps in the asset-mapping process, such as defining boundaries, finding partners, determining what assets to include (both for groups and individuals), organizing the assets through visual means, and determining steps for action. He noted the importance of recognizing different levels of analysis when asset mapping, such as the system, community and individuals.

To demonstrate some of the concepts in his presentation, Alexander used the example of youth unemployment. Focusing on the negative aspects of this problem would be a normal part of a needs assessment. However, an asset-based approach would consider the local resources available in an area with youth unemployment, such as opportunities available for youth and the broader community.

Next up was Katie Elliot of the NORDIK Institute. Katie works in the area of youth social entrepreneurship with Social Entrepreneurship Evolution (SEE). SEE is rooted in a holistic community approach, and aims to promote social entrepreneurship to support young change-makers in promoting resilient communities.

For this project, SEE used a strengths-based approach to identify assets that can support young social entrepreneurs in northern Ontario. Instead of looking at problems negatively, SEE identified gaps as opportunities to help youth realize how they can make positive change. In doing so, Katie and SEE learned why it is important for the community to lead the discussion of their own asset-map, and that this should be done in a safe environment conducive to knowledge sharing. Katie also noted something that many of us in the non-profit world are aware of: lots of community work happens in silos, and it is important to be aware of all the initiatives happening in your community so we can collaborate.

As usual, the YouthREX webinar had tons of practical information for non-profits seeking to improve their community and youth engagement practices!

 

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